Fatigue is a troublemaker–it can have serious impacts on data quality, even when using gold standards of measurement.
On “Black Friday” in the US, shoppers will come out in search of great deals, and researchers can measure the many physiological factors that motivate shoppers other than deals and price cuts.
The psychophysiological factors of stress, the behaviors of others, and of introception can play major roles in decision-making, and BIOPAC systems provide measurements of how physiological factors such as these influence decisions.
Learning to think as scientists think is empowering and drives this process and “Hard” and “soft” research skills combine well with Biopac Student Lab Lessons.
By Howard Iver Thorsheim, Ph.D., St. Olaf College. Information literacy skills projects help students discover that they know that they know how to find information, which increases their sense of competency, and is self-reinforcing.